@article{oai:glim-re.repo.nii.ac.jp:00000228,
 author = {上田, 隆穂 and Ueda, Takaho},
 issue = {1-2},
 journal = {學習院大學經濟論集, The journal of Faculty of Economics, Gakushuin University},
 month = {Oct},
 note = {application/pdf},
 pages = {73--85},
 title = {消費者層の価格感度に対するTV広告の効果 : [成熟型商品における実証研究]},
 volume = {23},
 year = {1986},
 yomi = {ウエダ, タカホ}
}